Our Approach
Online marketing might seem like a good idea on the surface, but direct marketing is inarguably the best way to reach out to customers. At Lions Dynasty, we firmly believe that direct marketing is more effective than indirect methods. We utilize the latest direct marketing techniques with the clients that we represent. It also allows us to adapt to market demands and respond more effectively.
At Lions Dynasty, we initiate with our client's brand story, crafting a narrative that will connect with their potential customers. Our brand representatives personalize direct marketing experiences that rise above other marketing agencies and channels' noise. Whether it's an email broadcast designed to improve sales during a special promotion, or original ideas that get our clients noticed, we are there to help.
Marketing applications can be categorized broadly into two - direct marketing and indirect marketing. From the outside, both might seem similar; however, they are anything but. Direct marketing means connecting with potential customers directly. In-person sales calls, print advertisements, telephone sales calls, direct mail flyers or sales letters, and catalogue distribution are all examples of direct marketing. The advantage of direct marketing is that you can immediately generate more sales and leads, thanks to direct contact with your buyers. This also allows you to customize your promotions and create an instant bond with the end consumer.
On the other hand, indirect marketing appeals to a broad scope of consumers and essentially aims to generate product awareness, remind buyers of a product and build brand loyalty. Indirect marketing efforts take some time before they begin attracting new customers. Examples of indirect campaigns are advertisements, billboards, email blasts, promotional mail, etc. It's challenging to keep up with the constantly changing SEO and social media algorithms with indirect marketing. As it's a long-term strategy, indirect marketing needs constant attention.
Management Training Program
As a reputed marketing firm in the Greater Toronto Area (GTA), we love empowering and developing our leaders. We design opportunities and help associates explore their limits, grow as individuals, and learn different working ways to unlock potential to create and hold spaces to do spectacular things. We are dedicated to our team's continual development and provide a wide range of development tools and resources to support professional growth, leadership development, and career management.
While the accountability for professional development rests with each individual, Lions Dynasty encourages its people to pursue formal professional qualifications. Where possible, we may provide monetary support to do so. Our culture promotes collaboration to develop high-performing leaders who are focused and contribute to their success.
Offering Entry Level Business Management, Sales & Marketing job opportunities across Scarborough, Toronto, Mississauga, Brampton, Oakville, Milton, Georgetown, Vaughan, Richmond Hill, Bolton, Nobleton, Schomberg, Markham, Caledon, Mono, Burlington, Hamilton, Guelph, Halton Hills, Erin, and the surrounding areas.